CRM

CRM (customer relationship management) software tracks and manages customer relationships. It records interactions between a business, its prospects, and its existing customers. CRM software products place all relevant customer data like contact information, history, and transaction summaries into a concise live record.

A better way to manage your sales, projects, team, clients & marketing - on a single platform. Powerful, affordable & easy to use software for your business.

Customer relationship management software is most commonly used in sales departments to act as a central hub for salesforce automation (SFA). It is often integrated with e-commerce platforms, marketing automation software, customer service software, and other business applications to facilitate an enhanced and coordinated customer experience.

Some CRM solutions provide a collection of integrated customer-related functions, or all-in-one functionality, such as marketing automation, email marketing, e-commerce tools, or website management, to replace the need for additional solutions and better serve small and mid-market businesses. Standalone CRM solutions, however, focus primarily on sales-related functions such as contact, account, and pipeline management.

To qualify for inclusion in the CRM category, a product must